I originally wrote this piece for MediaShower.com, for use on the late, great comedy site ZuG.com. Text and images published here with permission.
If you’ve ever watched the Lion King or sat through a whole Sarah McLachlan commercial, you know how sad animals can get. And in today’s modern world, the critters have all sorts of problems — loss of habitat, hunters and poachers, pollution, fur traders, Ribwich restaurants, and so on. The last thing our delicate fauna friends need is to be co-opted into shilling useless products, chained up and paraded around as sullen corporate mascots.
From the Aflac wing-clipped duck to Tony the very-probably-endangered Tiger, there are ad animals quacking and roaring and inexplicably speaking in effeminate Australian accents practically everywhere you turn. Well, I’ve decided enough is enough, and I’m pushing back on companies employing some of the more exotic of Nature’s creatures.
(Well, not all the exotic creatures. GoDaddy has perfectly lovely commercials. I’ve got no beef with their kitty cats. Mreow!)
Read on for my animalistic objections — and the actual Facebook posts on real companies’ walls. I aim to succeed where the World Wildlife Fund and Greenpeace have failed. Or at least to get a new lawnmower out of the deal. Or maybe a teddy bear. Have a look.
I started with a company with a product much like its mascot: tough on the outside, explosive on the inside, and always dangerous, prone to leaking and horny. Come to think of it, their product’s more like Ron Jeremy after a five-alarm burrito. That’s probably not important right now.
What is important is that their fuel isn’t actually made of rhino. Or Ron Jeremy. Because that would be bad:
Note that the BlueRhino folks managed to respond in less than ten minutes. I appreciated that, personally. Ron Jeremy is probably embarrassed for them.
As usual, nothing went quite to plan. But I learned something about my propane, got the grass mowed (slooooowly), and I’ve got a new plush purple pal to play with. Maybe I’ll use him to wipe the iguana goo off those SoBe bottles. The little squirt’s got to be good for something, right?
Last week, Zolton nailed his Amanar and stormed the medal stand with 5-Hour Energy, Lipton Iced Tea, Mountain Dew, Pepsi Next and Coke Zero. Want to join in the prank? Click the links to see each real-life Facebook post, and comment or ‘Like’ them to generate more buzz. Or visit Zolton’s own Facebook page!Permalink | No Comments